One of the great things about writing multiple books is that readers have several points of entry from which to discover your work. One of the pain in the rear things about having multiple books is that each time you publish a new book, you have to update all the back matter for every other book you have published.
What is back matter? It’s exactly what it sounds like: Continue reading “Author Hack: Keeping Your Back Matter Up to Date for both Amazon and Wide Titles”
I’m sixty days into my new position as top dog at an eBook promotion site. It’s been a ton of fun and along the way I’ve had several mini-epiphanies. I want to share them with you because I think as writers and marketers, the things I’ve learned might help you. And, if you’re like me, you might find some of this truly surprising.
1. Readers are really, really grateful that the service is there.
I thought the whole world knew about Bookbub and ENT and whatever other book promotion site is currently flavor of the month. This is incorrect. Either they know about those other services and they want more choices, or they haven’t heard of them. I’ve received multiple emails thanking me for the service. Right after the “thank you”, the one sentence I hear over and over is “I love your books”. Continue reading “Secrets I Learned from Running a Book Promotion Site”
by Donna Fasano
Promotion, especially for new Indie Authors, can look like a harrowing hike up Mount Kilimanjaro—fraught with slippery slopes, hair-raising heights, and dangerous cliffs. But it doesn’t have to be, not if you take it one step at a time. So let’s tighten our bootstraps and take a little hike. Continue reading “Book Promotion 101 – 7 Critical Marketing Principles for Authors”
I’ve been a member of StumbleUpon (SU) for years now. I can’t remember how I found it, but it seemed to me a good place to spread the word about my blog posts. SU (no, no relation to IU) now has over 25 MILLION members, or Stumblers, as they call them, making it a platform worth exploring. Continue reading “Tuesday Tutorial: StumbleUpon”