Twitter Tutorial Tuesday

Author K. S. Brooks
Author K. S. Brooks

Yeah yeah, I know.  You’re on Facebook, Goodreads, Twitter, LibraryThing, Google+, LinkedIn, eHarmony and who knows what else.  If you’re like me, you’re wondering if these things are helping at all in the promotion of your book(s).

Sometimes it’s not about where you are, but “how” you are using those tools.  Here’s a tip on how you can use Twitter just a little bit better – and it’s something you only have to do once!

This is very quick and very easy. All we’re going to do is “spruce up” your profile. It’s really about making yourself more accessible – and giving people the opportunity to find out more about you in a quick and convenient fashion. Continue reading “Twitter Tutorial Tuesday”

Amazon.com: Use the Monster Part 1

Whether you think Amazon.com is too big for its own good, or not, doesn’t matter. As Indie authors, we’re all on it, and we all need it. One thing Amazon does do well is providing authors with tools to get the word out about their work(s). You’ve got to give them that.

But not all authors are taking advantage of the free tools offered by Amazon.com. Today, we’re going to start with Amazon Author Central pages – because this is the FIRST thing an author should do.

One way Amazon makes Author Central pages convenient is that you don’t need to set up a special author account. You can use your existing customer account log-in (if you’re already a customer). If you’re not, you can set up an account. This account is NOT linked to your Kindle Direct or Createspace accounts, if you have those. This is completely separate.

Before I show you how to claim and set up your author page, you’d probably like to know why you need one. #1 – they’re free. It’s like having your own multi-media website from which people can also buy your books. #2 – you can post your biography, video trailers and even rss feeds from your blog(s) and twitter there. #3 – you can post upcoming events, signings, appearances, etc. #4 – potential readers can post questions directly to you in the “discussions” forum. And lastly #5 – All your books will be linked to one page where people can see everything: how many books, how many reviews, and the cost. Here’s a screen shot of my Amazon.com Author Central page to give you an idea (click on it to enlarge): Continue reading “Amazon.com: Use the Monster Part 1”

The Power of Facebook for Writers – Part One – by Michael Allen

Author/Screenwriter Michael Allen
Author/Screenwriter Michael Allen

Facebook can be very powerful if you know how to use it. But, I’ve talked to plenty of indie authors who simply don’t see the effectiveness Facebook can have on an online marketing campaign. If they only knew a few things about what Facebook can do, they just might have a better time using this extremely powerful social media platform.

First of all, there is a personal profile and then there are pages that you can create. A personal profile can only have 5,000 friends. That’s why I suggest you make that into information about who you are as a person, not a book page. Provide information about your work and education. Highlight your interests. Add friends that you really know and even indicate who is in your family. In other words, be real. That is your real profile and it should be only about you.

Of course, you would mention that you are a writer and list all your books. That’s perfectly fine. So, then create a page for each book. Some writers find this a little too much. But remember, the Facebook experience is for you to define. So if you don’t want a page for each book, then simply create an author page where you can list all of your books. Continue reading “The Power of Facebook for Writers – Part One – by Michael Allen”

A Handy Tool for Authors: Google Alerts

The other day I mentioned to a writer friend that my Google Alerts didn’t seem to be catching everything. “What’s a Google Alert?” he asked. I was stumped. I thought everyone knew about Google Alerts. Every author should be using them.

I explained to him that you can set up Google Alerts to monitor subjects important to you, and it will send you email notifications any time a new search result is found.

For example, any time one of my new books is released, I set up a Google Alert for the title. That way, if my title gets any press, reviews, or is otherwise mentioned online, I’ll be notified. And the really REALLY cool thing about this is – you don’t have to have a Google or Gmail address to participate!

This is how to set up a Google Alert: Continue reading “A Handy Tool for Authors: Google Alerts”