Creative Book Marketing Ideas

easel with ideas graphic-3748761_640I was talking with a class that I was teaching this past week about marketing strategies and realized we haven’t had a marketing post in a while. Twitter and Facebook are what I think of as old marketing standbys, but there are other, more creative ways to market. Of course, as the kids say, YMMV (your mileage may vary) with all of them. Below is a summary of what we discussed.

Before I begin, however, don’t forget Martin Crosbie’s huge list of book promo sites.

And now, a few creative ways to market your book without constantly saying (or typing) “Buy My Book” (or the equivalent): Continue reading “Creative Book Marketing Ideas”

Draft2Digital, Baker & Taylor, and OverDrive

ebook library-1666702_960_720Those of you who use Draft2Digital to distribute eBooks outside of Amazon should have recently received a message that Draft2Digital has now partnered with Baker & Taylor’s Axis 360 eBook distribution platform.

Baker & Taylor, a massive distributor of books, movies, DVDs, and other entertainment, has been in business for over 180 years. A primary distributor to libraries, Baker &Taylor is owned by the Follett Corporation and is based in Charlotte, North Carolina.

But wait, you may be thinking (or at least I was), Draft2Digital already uses OverDrive to reach libraries. Why do we also need Baker & Taylor? Continue reading “Draft2Digital, Baker & Taylor, and OverDrive”

The CreateSpace to KDP Print Migration: Issues to Watch for

herding sheep createspace to kdp printThe indie publishing world has been abuzz since authors received an email from CreateSpace stating CreateSpace would be closing and KDP Print would take its place.

Some authors have been greeted with a pop-up on CreateSpace that tells them they can move their entire catalog with one click. Other authors haven’t yet received the pop-up but should soon, since CreateSpace said the option would be rolled out slowly over the next few weeks. If you don’t yet have the pop-up, don’t worry; CreateSpace has said within a few weeks, if an author hasn’t moved books from one account to the other, CreateSpace will do it for us. Continue reading “The CreateSpace to KDP Print Migration: Issues to Watch for”

Is This the End of KBoard’s Writers’ Café?

kboards house is on fireUsers of KBoards may remember that KBoards, originally named KindleBoards, was founded by Harvey Chute in 2007 as a gathering place to discuss Amazon’s new Kindle eReader.

Amazon launched Kindle Direct Publishing in 2007, and in November of 2010 (according to Harvey’s “Hello from Harvey” post), a haven for writers was added at KBoards. Over the years, the Writers’ Café has attracted thousands of authors, some in search of information and answers, others donating time and expertise. As of this date, there are 2,580 pages of discussions at the Writers’ Café with posts made by many of the 100,000+ KBoards members. Continue reading “Is This the End of KBoard’s Writers’ Café?”