A Book Launch Tale: Planning with Abandon

author rb frankGuest Post
by R.B. Frank

When I planned my first book launch, ignorance is bliss worked just fine for me. Most people research a topic and make decisions with their accumulated information. Makes sense, right? Yeah, too much of anything is not a good thing (even wine). I got sucked into the vortex of blogs, twitter postings and online articles. Then I realized if I spent lots of time down the rabbit hole of internet links, my thoughts would never coalesce into a real plan for a book launch. I would forever research, vacillate and procrastinate with an ever-changing definition of a book launch and never jump in. Continue reading “A Book Launch Tale: Planning with Abandon”