I’m Throwing My Eggs Into One Big Amazon Basket

amazon affiliate basket eggs-791463_960_720I’ve seen all of you authors struggling with the basketing of eggs question. Go exclusive with Amazon, join Kindle Unlimited, and maybe, possibly, at least that one guy is convinced, it will give you more visibility in the Amazon store. At least a few of your peers have said it worked for them, plus they picked up a few dollars they’d have never seen from borrows. Others report they’re doing great elsewhere, a few even selling more eBooks through Apple, Kobo, or Barnes & Noble.

I have a situation that is different. And yet maybe not. In any case I think explaining it will provide some insight into the indie book world that could be valuable for indie authors, especially when they’re wearing their marketing hat. Continue reading “I’m Throwing My Eggs Into One Big Amazon Basket”

Moving the Velvet Rope – by Stephen Hise

There are and have long been exclusive clubs. Some exert their exclusivity through means of social status or wealth. That’s why Cousin Eddie won’t be seen golfing at Snobmore Country Club. Others use the velvet rope and a bouncer who makes the individual decision as to whether someone is cool enough to get in. Often, the decisions of the bouncer seem enigmatic, capricious, and objectionable to those on the wrong side of the velvet rope.

That model of exclusivity is the one used (or perhaps imposed) by the traditional publishing industry. Their idea being to preserve the integrity of the written word by selectively choosing those who would produce the written word. What a great idea. I wonder how that worked out. Continue reading “Moving the Velvet Rope – by Stephen Hise”