Which Software Is Best for Authors – Part 2

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Last week, I talked about writing and planning software for indie authors. But indies wear a lot of hats, so we need more than just a good writing and plotting package. Here’s a list of some graphics programs to look at – as well as some other assorted programs that can be useful for indies. Continue reading “Which Software Is Best for Authors – Part 2”

Promoting your book? Read this first.

iStock_000008515543XSmallWe’ve written plenty about the moving parts that need to fall into place when you launch your book. If you think that’s a challenge, wait until you plan a promotion, especially a major one with multiple books or an event that involves multiple authors. Here are some things you’ll want to check out before you promote your book. Continue reading “Promoting your book? Read this first.”

How to Buy Book Advertising & Promotion Services

nailbiting lady by MS clipartI was once there: afraid to buy book advertising. I almost forgot what that was like. Recently, in the comment thread of my article discussing What My House Taught Me About Selling Books, I was reminded how scary this industry can be. It’s extra-intimidating if you don’t have someone like Martin Crosbie to show you the ropes. I’m extremely fortunate.

So, I thought it might be nice to offer a little hand-holding and some baby steps for those of you who have yet to take the plunge into advertising their books. Here are a few easy steps to take you from Petrified Author to Seasoned Pro. Continue reading “How to Buy Book Advertising & Promotion Services”

ARC Reader Basics

arc readersARC (Advanced Review Copy) readers were a crucial part of the last “official” novel I released, Triple Dog Dare, co-written with the Evil Mastermind himself. Our ARC readers were a fantastic group of folks who provided us with feedback, reviews, proofreading, and a lot of positive energy going into the novel’s launch.

Back in the days when the Big Six ruled the world of publishing, ARCs would be sent out to reviewers well in advance of a novel’s publication. Some big-time reviewers wouldn’t even consider reviewing a book once it was published. They only wanted those very special pre-release copies, giving them an inside edge on other publications. This way, these reviewers were part of an elite group who received special advanced copies, and the publishers could bank on receiving a review from these high-circulation newspapers and magazines to help the book at launch time. This is why sometimes, in used bookstores, you will find a copy of a book with the stamp “uncorrected proof” on the title page. Okay, that was your history lesson. There will be a test later. Continue reading “ARC Reader Basics”