The warm-weather months are upon us, and this often means book festivals, book fairs, conferences, and other events. So, this seemed like as good a time as any to offer some tips on what authors need when selling their books at events. While events vary, the basic needs tend to be pretty similar.
First, before you go to the event, find out what you’ll be getting. Different events have different standards. Some events just provide space and a chair, and the author needs to bring a table. Many events provide a table. Sometimes you’ll have a table to yourself, and other times you’ll share a table. Presuming you have a table and a chair to sit in, what else are you going to need? I’ve broken the list into Must Haves, and Good to Haves. Continue reading “Tips to Help Authors Make their Festival/Events a Success”
Melissa Bowersock recently told us about October 8th, the inaugural Indie Author Day across the US and Canada. She suggested you look here to see if your library is participating. If your library isn’t listed, you can click on the “Let us know” button to nominate your library, then give your local library a friendly call to explain the event, and ask if they’d be interested in participating.
One of the first questions you’re likely to hear from your library contact is, “But what do we do?” My local library had its Indie Author Day a couple of months ago, before news hit the airwaves about Bibliolabs and a nationwide movement. I thought it might be helpful to share some of what they did. Continue reading “Indie Author Day and Your Public Library”
You ever notice how there’s a Dill Pickle Day and a Take Your Dog to Work Day? Well, guess what? Finally a day for us, for indie authors. October 8th is the inaugural Indie Author Day across the US and Canada. Yippee! So what does that mean? No, we don’t get a discount on our lunch at Denny’s that day. What we do get is the opportunity to partner with our local libraries to celebrate, educate and promote indie authors and readers. How cool is that? Continue reading “What Can You Do for Indie Author Day?”
Sometimes, despite the best planning and execution, stuff doesn’t go right. As an indie author, you should always keep this in mind. It’s especially true when doing book events. In March, I attended a large local comic con. Deciding that wasn’t enough punishment (we minions are hard-headed!), I signed up for one in Louisville, the Derby City Comic Con, which is three hours from my home.
Comic Cons are a longshot for authors because most folks are there to see celebrities and get comics. Not many are looking for their next great novel. But it’s a good venue to meet and greet thousands of people and hopefully get your name out there. Despite the March con being financially painful, I thought I’d take lessons learned and see if I could shave $$s off this one. The price for the booth was $100 less than Lexington, which made me happy. I already had bookmarks, business cards, a banner, and a good stock of books. My illustrator invited me to crash on his sofa (he lives in Lexington and Louisville is roughly 1hr 20min away), so I’d be driving more, but not having to pay for a pricey hotel. And I’d stocked up on munchies so I didn’t have to buy expensive concession foods. I thought all was going to be good. Continue reading “Maximum Effort, Minimum Profits for an Author Event”